Coolbest enters the world of cold pressed juices.
The need was to hero their well established brand being at the same time disruptive in the category and appealing for a younger audience.
Here are the three delicious oatmeal-based variants, Inspired by mom’s smoothies and comics, the way they used to be in the 50s.
Something fresh and colorful to drink (and read) every morning.
Client: Friesland Campina
Agency: Design Bridge Amsterdam
Design: Jason Kempen, Fabio Milito, Jacques Mackay