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Euronics rebranding

EURONICS | A human touch in a digital world

CHALLENGE
Despite its 9000 point of sales in 36 different countries, Euronics still represented a buying group rather than a customer-focused retailer.
Design Bridge was tasked to create an identity that would position it as a passionate advisor in the competitive consumer electronics market.

SOLUTION
In a world flooded with information, it’s easy to drown in a sea of options. In a world of non-stop interaction, we often forget to look up. In a world driven by technology, we can lose our guiding star.

In the boundless universe of innovation, we are a global network of passionate people, with our eyes on the future of retail. We choose to stay open, intuitive, connected, always keeping you switched on. With thousands of stores in over 36 countries, we are committed to helping millions of people find their own way, every day.
We don’t just provide them with technology: we give them free time, knowledge, memories.
We do it with pride, because to us people come first. We do it because we’ve always been there, and we always will, to light their way to a brighter future.

Euronics. A human touch in a digital world.

Agency: Design Bridge
Creative Direction: Jason Kempen, Fabio Milito
Music: Sizzer Amsterdam

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